Finding News For Travel
“News For Travel” is an article series written by Jon Miller, Managing Editor of “The Wall Street Journal’s travel section. This series is for travel advertisers interested in providing advertising opportunities to their target market segment. The articles are for news related to the travel and leisure industry. The topics of this particular series are all based on current events that are relevant to travel.
A good place to start with this series would be to look at what is happening in the travel industry in the months leading up to the July fifth weekend. There is a lot of good news out there, as flights are full and ready to go, but some things are beginning to come into place as travelers become more familiar with cold winter weather. Summer is already here, and travel marketers are starting to pick up momentum right around the start of the new year. The key ingredient for a great travel experience comes around the end of summer, when travelers get a little restless – and the weather turns warm again.
One thing that seems to be a constant with the travel industry is that things always seem to be changing. The week prior to the July fifth weekend was absolutely saturated with reports about super storms, floods, Hurricane Florence and other weather anomalies. There were reports of tornadoes, flash floods and hurricanes galore, and many other weather-related concerns. People were scrambling to book flights out of areas where they were having the greatest level of concern, including major cities like Houston, Atlanta, San Antonio, Charlotte and Orlando, amongst many others.
Because of the interest in International travel, the July fifth weekend was one of the busiest times of the year for those in the travel industry. Many airlines, hotel groups and vacation clubs saw a significant spike in interest as people became more worried about whether or not they would be able to get their reservation for the next vacation. The weather also seemed to play a large role in the increase in traffic as flights were delayed and cancelled, forcing people to take their business elsewhere. This caused hotels to add rooms, which then led to a chain reaction as more hotels opened and more people had to find a place to stay.
In order to keep up with the news, many people turn to travel websites for updated information about local events, destinations and attractions across the world. Whether someone is planning a honeymoon, going on an extended business trip, exploring a new city or just needs some basic information about where to go or what to do, finding news for travel is now easier than ever. Many of these websites are in standalone formats where people can read current articles about particular cities or countries as well as posts about what is current or upcoming at a destination. Others have news blurbs that give a general overview of what is happening in the region or country.
Being able to find news for travel is important to people who want to be able to tell their friends and family about new experiences they are having while on vacation. The internet makes it easy for anyone to keep up on current news, regardless of where they are. It’s important for people to be informed and aware so they can share this information with others. Although there are many websites that offer up current news for travel, most are in separate formats from the standard web pages. People will likely need to get a news reader in order to enjoy all the benefits of online news for travel. These readers will allow them to easily read current information about the places they are traveling to.